Aug 11, 2016 | SEATTLE, Washington

Unified Knowledge Structure™ is new the inspiration for integrating Hadoop knowledge into the music service’s large knowledge analytic ecosystem

Teradata (NYSE: TDC), the large knowledge analytics firm, introduced at this time that Napster, a number one music streaming service, is upgrading its analytic ecosystem to implement the Teradata® Unified Knowledge Structure™ (UDA). The deployment consists of a number of nodes of the Knowledge Warehouse Equipment with Teradata QueryGrid® for seamless knowledge and programs integration and, as well as, a Teradata Equipment for Hadoop with Cloudera.

  

Digital streaming is without doubt one of the most generally accepted strategies of distributing musical content material. In line with a report from The Recording Trade Affiliation of America® (RIAA), streaming is the U.S. music trade’s largest generator of income. Streaming content material on a number of platforms has given a raise to rising artists wishing to self-promote and enhanced the net musical expertise for tens of millions of music followers worldwide.

With a catalog of over 40 million songs, Napster delivers a premium music streaming expertise to greater than three million paying subscribers in 34 nations throughout the globe.

“This improve establishes Teradata’s UDA expertise because the go-forward basis for analytics to drive Napster’s next-generation music streaming merchandise,” mentioned Brian Ringer, Chief Know-how Officer, Napster. “Our latest product choices such because the Listener Community – which measures music style overlap amongst like-minded music followers all over the world to assist them uncover extra music they love – calls for extra superior large knowledge instruments and strategies for understanding and leveraging buyer conduct.

“Teradata helps us optimize detailed buyer stage knowledge — together with content material and utility utilization, and offers us the flexibility to extra successfully analyze and predict lifetime buyer worth via buyer conduct and utilization knowledge. As we leverage large knowledge via our UDA and new Hadoop Equipment with Cloudera, we anticipate to know and serve our prospects with deeper private relevance and even higher listening enjoyment.”

The present digital panorama is evolving with the flexibility to trace listeners’ preferences utilizing music analytics. This knowledge offers deep insights into listeners’ behaviors, in order that listeners can rapidly get the music they need. Huge knowledge analytic groups and companies use knowledge lakes, typically Hadoop platforms, mixed with knowledge warehousing, to mine buyer knowledge, keep related and maintain listeners engaged and dependable.

“Teradata helps purchasers like Napster get extra worth from their knowledge via the deployment of Cloudera as a part of its Unified Knowledge Structure,” mentioned Tim Stevens, vp, Enterprise and Company Growth, Cloudera. “Teradata and Cloudera collectively allow purchasers to orchestrate workloads to ship extra knowledge to the suitable folks on the proper time. The facility of the Teradata Hadoop Equipment with Cloudera minimizes the variety of transferring components required for deployment and operations, which considerably accelerates the tempo to optimistic outcomes and reduces complete price of possession.”

So far, Napster is deploying Teradata QueryGrid, which works to attach a Teradata and Hadoop system to large scale, with no effort, and at speeds of 10 gigabytes per second.

“We’re excited to see Napster deploy the Teradata UDA with QueryGrid, which orchestrates using a number of analytic engines and file programs, enabling bi-directional knowledge motion and pushdown processing on knowledge the place it resides,” mentioned Jeff Deaton, vp, Teradata. “Customers don’t care the place their knowledge is, they simply need solutions to their query, no matter the place it’s sitting or the way it’s processed. That’s what QueryGrid brings to the Napster analytic ecosystem. Teradata integrates knowledge and programs higher than anybody on the planet.”

Related Information Hyperlinks

• Teradata Equipment for Hadoop with Cloudera — fast reference on Teradata.com
• Teradata to introduce the following wave of Huge Knowledge Analytics, IoT and Cloud Know-how on the upcoming Teradata PARTNERS Convention and EXPO
• Gartner has given Teradata the very best product scores in its new report, “Important Capabilities for Knowledge Warehouse and Knowledge Administration Options for Analytics” 
  
   

About Napster

Beforehand generally known as Rhapsody Worldwide which launched in December 2001, Napster is the easiest way to take heed to the music you like, at any time when and wherever you might be. With a catalog of over 40 million songs, Napster’s premium music streaming service lets music followers take heed to and obtain all of the music they need, whether or not they’re listening on a cell phone, pill, laptop, Web-connected residence audio and leisure system, gaming console, or automobile stereo. Obtainable in 34 nations, Napster is headquartered in Seattle, with places of work throughout the U.S. and Europe. Observe @Napster on Twitter and sustain with the newest on the Napster Fb web page.