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Blackhawk Community is shaping the way forward for world branded funds — from QR code fee options and retail reward card packages to tailor-made incentives and reward packages.
The Silicon Valley-based firm has been increasing its world footprint via quite a few artistic acquisitions. Whereas every introduced a wealth of advantages, the acquired firms’ present processes and platforms challenged Blackhawk Community’s means to optimize and scale its go-to-market technique.
To handle this concern, Blackhawk turned to TCS. With its in depth cloud expertise, TCS reworked Blackhawk’s ERP and CRM techniques in tandem, enabling the gross sales of 1 set of options and companies to a worldwide buyer base at scale.
On this case examine, Blackhawk Community’s Cara Renfroe joins Tata Consultancy Providers’ Rakesh Kumar and Nilendu Pattanaik to clarify how TCS reworked the reward card firm’s buyer engagement and world operations on Microsoft Cloud.
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