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An revolutionary and classy answer of sharing your contact info, doup. (it rhymes with “cleaning soap”), goals to save lots of the planet with a handy means of connecting individuals. However when consumer information is the core of your enterprise, you want safe and dependable internet hosting that may sustain.
Enterprise playing cards are a product ripe for innovation. Low-tech and resource-intensive, taking these easily-lost items of paper on-line simply is smart. That was Mantas Michalauskas’s reasoning when he cofounded doup., which represents a brand new period of enterprise playing cards.
In contrast to another digital enterprise playing cards, doup. doesn’t require the consumer to obtain an app and permits everybody with an web connection to see your contact particulars. This revolutionary system discovered its dwelling on Hostinger, the best internet hosting supplier to fulfill doup.’s excessive calls for.
A Mantas on a Mission
For co-founder and COO Mantas, entrepreneurship is in his blood. His superpower is to take easy options and make them extra enticing and handy to customers. The hot button is listening to customers’ wants and translating them into an indispensable product.
Mantas initially put his advertising diploma to work as a Advertising Supervisor for numerous manufacturers earlier than embarking on his personal enterprise. His firm, doup., was initially based as a 3D design company lengthy earlier than the concept of enterprise playing cards was on the desk.
After discovering success in Lithuania with a distinct aspect venture – a fundraising platform referred to as Contribee – Mantas and his colleagues put doup. on the again burner whereas the designers discovered different jobs. Mantas was about to shut doup. when a colleague from earlier initiatives instructed the concept of promoting enterprise playing cards.
Mantas was intrigued, and collectively they began to consider what they might supply to their shoppers and the way they might differentiate themselves from the competitors.
Why Enterprise Playing cards?
The necessity for enterprise playing cards has remained within the digital age, and firms are nonetheless actively utilizing them. Whereas face-to-face conferences have been much less widespread through the lockdowns, now they’re again, with individuals actively sharing their contacts and ordering enterprise playing cards.
The intention of doup. is to switch an outdated product with an alternate that saves the corporate cash, is sustainable, and extends the chances of contact sharing. Folks can save their contacts on the telephone, eliminating the danger of shedding them and permitting synchronization and edits at any time.
“The thought itself got here to my colleague due to the sustainability facet,” explains Mantas. “Because the proprietor of one other firm, he was confronted with a excessive turnover of workers, which meant that he needed to change their enterprise playing cards very often. That’s when he began in search of potential options.”
Digital enterprise playing cards have been gaining traction over the previous decade as individuals more and more acknowledge the drawbacks of counting on bodily, printed playing cards. By digitizing the product, fewer pure supplies are used, the prices are decrease, and the consumer has extra flexibility when altering their particulars.
“doup. just isn’t an innovation that we solely invented.” Mantas says, “There actually are options, however none have caught on within the Lithuanian market and the encircling nations. We noticed a distinct segment, realized that we may supply a extra sensible and higher product, and determined to grab the chance.”
The corporate created a platform, which was launched on the finish of 2021, and commenced a communication marketing campaign with influencers that winter.
This confirmed constructive outcomes, and gross sales instantly began to extend. It was a sign that with doup. they might obtain one thing particular.
Behind the Curtain of doup.
Whereas the concept behind digital enterprise playing cards might not be a novel one, what doup. has innovated is the design of its system.
A doup. buyer buys the bodily card product and pays a one-off payment. This offers them free entry to the net platform. They’ll edit their account and select what to show on their profile, whether or not it’s private and make contact with info, web page hyperlinks, social community accounts, paperwork, pictures, or movies.
All that is accessible to customers by way of a single product buy and with out the necessity for an app obtain. There are then a number of choices for sharing contacts. All doup. merchandise are outfitted with an NFC chip, so whenever you contact your telephone with the cardboard, an account opens in your telephone. There are additionally QR codes that may be shared with others.
“We’re growing and enhancing the product every day, increasing the vary and enhancing the performance,” Mantas says. “We’ve got not too long ago launched a Professional model.”
Should you desire to make use of an app, doup. has you lined, too. The corporate not too long ago launched an app that permits you to edit all of your contacts. Even for those who go away the bodily product at dwelling, you’ll be able to open the app anytime and present the QR code. You may also create distinctive hyperlinks to your profile that may be placed on a social media description or despatched to different individuals by way of electronic mail or Messenger.
The broad variety of choices, flexibility, and give attention to the jap European market implies that doup. has been attracting quite a lot of curiosity from prospects and buyers alike.
A Phrase-of-Mouth Success
A promotional marketing campaign with influencers helped to kick doup.’s success off strongly. “Simply posting a visible on Fb just isn’t sufficient to promote our product successfully,” explains Mantas. “Folks have to see how the connection between the cardboard and the telephone works to grasp how cool it’s and that they really want it.”
Whereas needing prospects to see the product at work to grasp its worth might seem to be a downside, as soon as a couple of doup. merchandise have been out on the earth, it turned a energy. Phrase-of-mouth advertising would turn into one of the crucial efficient gross sales instruments for the corporate.
“There was a interval from February to April or Might after we did completely no advertising campaigns as a result of we had a restricted finances, and it was primarily spent on enhancing the platform, growing the app, and launching new options,” says Mantas. “Gross sales didn’t cease in any respect. Each buyer brings us at the least one extra buyer as a result of they’re glad and actually use our product.”
Impressed by the corporate’s success up to now, a Maltese firm is investing virtually €200,000 in doup. This funding will fund an enlargement, create new jobs, and permit doup. to open a department in Malta to facilitate entry to southern Europe.
“We’ve got nice ambitions and objectives for a technological answer that may take doup. to the subsequent stage. I received’t reveal an excessive amount of but, but it surely’s coming quickly,” Mantas smiles.
How Dependable Internet hosting Makes doup. Doable
On the core of doup. is its web site and the system inside. Naturally, then, the corporate’s success rests on dependable internet hosting that permits the workforce to securely accumulate customers’ information whereas having fun with the pliability to create and innovate.
With these particular wants in thoughts, Mantas selected to show to Hostinger, on whose servers all doup. buyer contacts are hosted.
“After I select a service, I all the time ensure that it has good help. We consider that offering wonderful buyer help is the primary facet. Hostinger’s 24/7 help was one thing that stood out about this firm from the very first days.”
The builders at doup. discover that Hostinger presents the chance to deliver their ideas to life on-line, whether or not it’s NFC enterprise playing cards, eCommerce, or product usability. “We use the Cloud Skilled internet hosting plan supplied by Hostinger. It permits us to function effectively and broaden our concepts. The primary options we use are File Supervisor, MySQL databases with phpMyAdmin administration, cron jobs, FTP accounts, and electronic mail accounts.”
With a lot delicate consumer information being collected, it’s essential that safety be tight. That’s taken care of – doup.’s internet hosting plan contains free SSL certificates for information encryption, devoted assets, IP addresses, and superior measures to defend in opposition to DDoS assaults.
It’s necessary to Mantas that safety doesn’t get in the best way of service and collaboration. “I used to be simply saying to a colleague that it’s attainable to provide the freelancers or builders who work on the app separate entry to the internet hosting account. This manner, they might implement any updates wanted for the app, however on the identical time, they wouldn’t have entry to our prospects’ delicate info.”
Mantas says, “Such flexibility is essential for a corporation like ours.” For this reason Hostinger stays devoted to staying versatile in addition to useful.
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