Situation

You’re sponsoring or internet hosting an occasion and wish to get extra potential attendees to enroll. Ship three e-mail blasts: the primary must be despatched a month previous to the occasion, adopted by two subsequent emails two weeks prior and a day or two beforehand. Every e-mail ought to state the who, what, when, the place, and why—with the tone changing into extra pressing because the occasion will get nearer.

Along with growing model consciousness, attendees who click on by the emails and join may be deemed heat leads. Those that do present up are sizzling leads that your gross sales staff ought to comply with up with after the occasion.

Set off

Motion