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12 months Based:
2009
Founders and Ages?
Zak Normandin, 26
Inform us about your organization:
When my spouse and I went looking for meals and snacks to present to our two younger daughters, we at all times talked in regards to the lack of choice within the child aisle. We at all times loved buying natural or regionally produced merchandise for ourselves, however we actually weren’t discovering something like that within the child aisle. As well as, most of the merchandise that have been obtainable contained added sugars and preservatives that we didn’t wish to feed to our ladies. I made a decision shortly after that to start researching what it might take to carry a meals product to market.
In February of 2009, I shifted my consideration full time to Little Duck Organics and started negotiating with a producing facility and a packaging provider. It took the rest of 2009 to finalize our packaging designs, launch our web site, and end manufacturing of our first product. Throughout the first week of December (09′), we launched our first line of merchandise, Tiny Fruits, in 12 shops right here in New England in addition to on Amazon.com. The product is available in three completely different varieties and accommodates solely 100% pure natural fruit. As well as, none of our merchandise include added sugar, preservatives, colours, or synthetic flavors.
What makes your organization distinctive in its trade?
We’re at present positioning ourselves because the Natural/Uncooked/All Pure chief within the child meals market. We made it a aim early on to provide merchandise utilizing all solely pure natural elements, and we’re planning to launch two extra merchandise later this 12 months that may praise our present choice. It is a area of interest throughout the child meals trade that has but to be stuffed, & we really feel very constructive in regards to the alternatives for progress throughout the trade.
Future Plans?
Our brief time period aim is to increase our retail publicity and develop model consciousness. Over the following couple months, we will probably be approaching as many grocery shops as potential to attempt to get our merchandise on their cabinets. As well as, we will probably be increasing our on-line publicity by way of web sites like Diapers.com and Spud.com . Our future aim for the corporate is to launch our merchandise nationwide, and incorporate a number of different product traces into our providing. Future product improvement plans embrace a line of natural oatmeal & fruit, merchandise for 2-4 12 months olds, and natural teething biscuits.
What was the start-up price range?
$20,000
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