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Dan Reich is a serial entrepreneur, investor, and author and has been constructing firms since he was a young person. A number of the firms that he based embody: TULA Skincare which was acquired by Proctor & Gamble – Troops.ai which was acquired by Salesforce – Spinback which was acquired by Buddy Media after which acquired by Salesforce. Dan is now a co-founder of Dibs Magnificence, which is backed by LCatterton and is constructing extra firms. He additionally invests by way of his household workplace, Reich Capital. He has a background in electrical engineering and volunteers as a member of nationwide ski patrol.
What you’ll study
- The facility of influencer advertising
- Leveraging B2C methods for B2B firms
- Sustaining authenticity throughout all enterprise performs
- The significance of constructing sturdy relationships in enterprise
- Learn how to preserve your workforce motivated when momentum takes a success
Highlights
(6:33) Influencer advertising in B2B
(8:34) Techniques and techniques that B2B firms can steal from B2C firms immediately
(13:00) How Dan structured a chosen BDR workforce for influencer advertising
(17:00) Learn how to keep authenticity when partnering with influencers
(21:32) Learn how to successfully compensate influencers: Fairness vs Money
(24:20) Dan’s expertise with 2 M&A exits
(30:08) Learn how to preserve your workforce motivated in moments of momentum loss
(32:28) How every acquisition started its first conversations
(42:30) Why e-mail advertising is useless immediately
(44:50) Discovering gratitude and happiness inside your self will finally lead you towards success
Quotes
Corporations don’t purchase firms, folks at firms purchase firms.
By grounding your self with issues that you just’re actually grateful for, when issues don’t go effectively, it offers you perspective about what actually issues and what doesn’t.
Those that chase happiness will discover success, and the folks that chase success, more often than not, won’t ever discover happiness.
Hyperlinks and Sources
Dan’s LinkedIn: https://www.linkedin.com/in/danreich/
Dan’s Web site: https://danreich.com
DIBS Magnificence Web site: https://dibsbeauty.com
The GTM Podcast
Don’t miss The GTM Podcast dropping each Tuesday discussing true tales and experiences together with trials and tribulations within the Go-To-Market world.
And…month-to-month bonus podcast episodes dropping the primary Thursday of each month.
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