Brandemic is an India-based branding company. Launched simply three years in the past, the corporate has accomplished over 300 initiatives and received quite a few awards. 

Pranay Jain, Brandemic’s co-founder and Head of Internet, claims that the company stands out due to its design-centered method to branding. They name it ‘design-thinking,’ and this ethos is on the core of the enterprise.

Brandemic opted for Hostinger as its go-to internet hosting supplier for its concentrate on user-friendliness and accessibility. Pranay says Hostinger’s design-driven options complement the company’s artistic imaginative and prescient when crafting participating on-line experiences.

Preserve studying to study extra about Brandemic’s preliminary go-to-market technique, the model’s value-rich method, and why greater than 150 of its consumer web sites are actually hosted on Hostinger.

Making a Dent in a Budding Trade

Brandemic traces its origins again to 2020 when 4 buddies from faculty noticed a chance to mix forces and launch their very own enterprise. 

“Through the pandemic, we didn’t have the rest to do. I used to be doing my digital advertising course whereas the others had been additionally engaged equally. So we met at a café and simply began it, with ‘pandemic’ because the inspiration for the company’s title,” Pranay reveals.  

With their faculty dorm because the makeshift headquarters, Brandemic confidently ventured into India’s burgeoning branding trade. The primary merchandise on the agenda – conducting a research of the market to see how the workforce might place the model. 

“Different corporations have a tendency to only soar to conclusions. You can’t construct something with out doing numerous analysis first. If it’s a must to do analysis and construct one thing, it is best to undoubtedly put extra effort and time into the previous,” Pranay says.

They used the information gained by way of competitor evaluation to current Brandemic as an company that does issues in another way and goes above and past. 

Limitless Considering as a Model Ethos

Design is on the coronary heart of the company, however for Brandemic, accessibility is equally vital. Good visuals are a given, however a design is simply profitable when its major directive is to serve the person and assist them accomplish their objectives. 

When beginning a brand new undertaking, the Brandemic workforce begins by delving deep. They determine any potential issues and supply full disclosure of their findings to their shoppers. 

Transparency is indicative of Brandemic’s fame as a daring company. Courageous in each communication and decision-making, the workforce launched Assume Limitless, an eco-conscious streetwear model, lower than a 12 months in the past to discover new avenues.

“Since Brandemic is a service enterprise, we wished to do one thing with bodily merchandise. ‘Assume Limitless’ is a sustainability-focused clothes model the place we’re arising with the objects ourselves. Outsized T-shirts, hoodies – totally different classes of clothes to make a distinction within the style trade,” Pranay explains.

Hostinger: A Likeminded Internet Host

To take care of its dedication to design and usefulness, Brandemic wanted an internet host it might relate to on a deeper stage. The company’s necessities had been powerful: the internet hosting supplier needed to be accessible, have nice assist, and supply options constructed on excellent user-centric designs. 

In essence, Brandemic was in search of a service that shared its values. With Buyer Obsession as one among its key rules, Hostinger match the invoice proper off the bat. 

“I had used many different suppliers beforehand. There all the time had been points – both with the interface or buyer assist. I discovered about Hostinger by way of an advert, and it’s been nice because the first expertise. I’ve now hosted over 150 web sites on Hostinger and joined the associates program,” Pranay says. 

Because the workforce has expanded, Pranay delegates most of Brandemic’s web site administration duties to different workforce members. With Hostinger, he doesn’t want to fret whether or not they’ll achieve success – it’s a given. 

“I like how every little thing is made with the person in thoughts. Hostinger’s design is de facto good, and its backend may be very simple to make use of. Once I ask any of my workforce members to do one thing, they will simply navigate the techniques and attain no matter they got down to do.”

Brandemic’s platform of alternative is WordPress, with Elementor and WP Rocket as important site-building components. The consequence – expertly designed web sites and pages that load tremendous quick. 

“What occurs is you possibly can write content material and generate photographs with AI. That is what Elementor is nice at. And WordPress – it’s open supply, so it’s very cost-effective. Then you definately simply buy a plan from Hostinger, and you’ll construct a WordPress web site for round twenty {dollars} a 12 months. Hostinger is what we suggest to everybody,” Pranay smiles. 

Unorthodox and Celebrated

Quickly after beginning out, Brandemic grew to become probably the most talked about branding company within the space. 

“We did all the large manufacturers right here and in addition received just a few awards for UI, UX, and branding. Regardless of the companies we offer at present, we’ve got received awards for them. That was the principle motive we received numerous recognition from folks,” Pranay elaborates.

With on-line articles detailing the company’s success, Brandemic skilled a surge of natural growth. The company has grown from 4 co-founders to a multidisciplinary workforce of 25 professionals in simply three quick years. 

Brandemic doesn’t intend to decelerate any time quickly, both. Along with additional growing the Assume Limitless model, the company goals to stay to the rules that made it profitable.

“We stay devoted to fixed self-improvement, prioritizing consumer happiness, embracing creativity, nurturing our workforce’s development, and fulfilling our social obligations to make a optimistic impression,” Pranay summarizes.
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Iggy is a Artistic Copywriter at Hostinger. He is passionate concerning the web and its tradition and loves sharing his information with others. When he is not working, Iggy’s amassing retro video video games and writing his weblog.