Salesforce is including new options to its Commerce Cloud that may assist organizations embed digital commerce capabilities into gross sales, service, or advertising processes to drive extra income, the corporate mentioned on Tuesday.

The Commerce Cloud is a product suite aimed toward serving to organizations create unified shopping for experiences for his or her clients throughout channels, together with cell, social, and net. The suite consists of a number of merchandise comparable to B2C Commerce, B2B Commerce, Order Administration, Commerce Market, and Funds.

The brand new capabilities introduced on Tuesday embody options such because the Reorder Portal, Order Help, and Pay Now.

The Reorder Portal can be utilized by organizations to supply their clients customized shopping for alternatives, Salesforces mentioned. “Leveraging AI-powered Subsequent Finest Actions in Gross sales Cloud, gross sales reps can establish and goal their repeat consumers and ship them automated emails with an invite to a portal to shortly reorder a previous buy,” the corporate mentioned in an announcement, including that clients would have the ability to entry all their previous orders by the portal.

The Order Help function is designed to drive income for Salesforce clients with customized customer support experiences, Salesforce mentioned. Enterprises may also help their clients extra effectively by embedding the Order Help app into service interactions by way of bots, self-service actions for order monitoring, and data articles, the corporate added.

The Pay Now function is designed to assist organizations accumulate funds from their clients extra effectively in distinction to the apply of sending an bill and ready for the due cost. “With Pay Now, a brand new function of Salesforce Funds, companies can accumulate cost extra effectively by embedding a checkout hyperlink into any Salesforce software,” the corporate mentioned.