Situation

When an organization receives a spherical of funding, it’s a robust sign that they’re more likely to start making new investments to develop their enterprise. It’s an occasion worthy of congratulations — a pure dialog starter.

Nevertheless it’s not simple to manually observe when each firm receives funding. With ZoomInfo’s Scoops perform, you may determine prospect corporations and set off automated workflows to ship an e mail congratulating them on the funding spherical, introducing your organization, and educating the prospect on how one can flip their new funding into future development.

By automating this workflow, reps can get a bounce begin on outreach.

Triggers

• Funding Scoops
• Extra standards equivalent to goal account record, firm dimension, business, and many others. could be overlaid to make sure the marketing campaign runs to focus on accounts

Motion

• Use a workflow so as to add the seemingly shopping for group contacts to an e mail sequence