State of affairs 

When a buyer provides new licenses or merchandise or reaches a sure milestone, launch a unsolicited mail marketing campaign or ship a present to rejoice the event. Perhaps they’ve crossed a sure variety of customers or despatched one million emails. Discover significant statistics primarily based in your product providing that signifies length, quantity, or utilization. Set predefined milestones like license counts or time durations. For instance, ship a present to rejoice 5 years of being a consumer, reaching 10,000 customers, or showing in one million searches. You’ll be able to floor buyer milestones by way of information or Scoops on the ZoomInfo platform.

Triggers

• When an account has been a buyer for a sure time period, similar to 5 or ten years
• When a buyer provides on a brand new product or license
• When a buyer hits a sure inner benchmark on product utilization

Motion 

• Electronic mail, unsolicited mail, or ship a present