Sustaining Snap Streaks — the place you ship a snap to your pal as soon as each 24 hours — is admittedly essential to a whole lot of Snapchat customers. To financial institution on that truth, the corporate is now permitting customers to pause their Snap streaks, in order that they don’t have to fret about breaking them in the event that they determine to not entry the app for some time.

Snapchat will let customers pause just one streak without spending a dime throughout this check part.

“A misplaced Snap Streak doesn’t imply your friendship has gone chilly, so beginning at present, we’re making it simpler to take a break with a brand new function we’re testing to allow you to reignite the spark and restore one Streak without spending a dime with only one faucet,” the corporate mentioned in an announcement.

The corporate mentioned that customers may have “the choice so as to add extra Streak Restores proper from the app,” and the desire value 99c per pause within the US. Snap additionally talked about that it’s going to quickly roll out the flexibility for Snapchat+ customers for freezing streaks. So basically, individuals should pay both option to keep streaks.

Final month, the social community added a chatbot to its paid plan powered by OpenAI’s GPT tech.

Throughout its Investor Day occasion in February, Snap mentioned that it now has greater than 750 million month-to-month lively customers with over 2.5 million paid customers. On the similar time, it made bulletins for creators and builders. The corporate mentioned it’s bringing ray tracing tech for builders to make Lenses with life like results. Plus, it rolled out options to make it simpler for creators to make use of licensed sounds for his or her snaps.